Paola Cillo
Research for Corporate and Financial Institutions Director & Management Professor, Bocconi
About Speaker
Paola Cillo is a Professor of Management at Bocconi University and Director of Research for Corporate and Financial Institutions at SDA Bocconi. She is also Academic Director of the Concentration in Luxury Business Management of the MBA program at SDA Bocconi and a member of the Gucci Research Lab - funded by Gucci at Bocconi University for research on innovation in creative organizations. Her teaching and research focuses on creativity and new product development, the dynamics of innovation and the use of big data in innovation and marketing. She has published in leading international journals, such as Journal of Marketing, Journal of Product Innovation Management, Research Policy and European Management Journal.